Available for freelance & advisory
I design and build products.
I'm Yusuf — a product designer turned builder. For a decade I designed for companies like eBay, Shopify and Tajawal. Now I lead product and design for complex AI platforms at Contango in Abu Dhabi — and build my own products, like Rawi, end to end.
Rawi
Shazam for the Quran — an iOS app that identifies a Quranic ayah from live recitation, entirely on-device.
Read the case study →

Selected work
Product and design leadership for digital and AI platforms. Client work is shown abstractly — most of it is under NDA.
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A national food-security platform
2024–2025A UAE sovereign food-security company · NDA
Turning a stalled MVP into a product people actually used — an AI decision platform for managing a country's strategic food reserves.
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AI decision tools for a ports operator
2025–2026A major ports & logistics group · NDA
Research with ship captains that uncovered why vessels waste fuel waiting — and a set of AI use cases designed around the answer.
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Service design for a car dealership group
2025A UAE automotive dealership group · NDA
A service blueprint that mapped the whole dealership journey — sales to service — and exposed where the experience quietly broke.
Design archive
A decade of product and visual design — the craft underneath.
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Delivery promises at Shopify
2021–2022Shopify
Leading the design that put accurate delivery dates on product pages — from a pilot to Shop Promise, Shopify's buyer-trust brand.
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Tajawal + Almosafer
2018Tajawal (Seera Group, now Almosafer)
Owning the product design and shipping a Progressive Web App for one of MENA's largest online travel agencies — and a 30%+ conversion lift.
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DaWanda
2016DaWanda (acquired by Etsy)
Native iOS and Android apps for Europe's largest handmade marketplace — and an App Store rating that climbed from 2.6 to 4.8 stars.
Kind words
From colleagues at Shopify, eBay, Tajawal, DaWanda and beyond.
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Instrumental in delivering the new PWA for Tajawal and Almosafer in record time — higher revenue, better conversion, real business growth.
Gihad Chbib · Founding CTO, Tajawal
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It was an absolute blast working with you. I will surely miss you and your energy.
Shopify colleague
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His ability to see the bigger picture, and understand how his design contributes to it, has a real impact on outcomes.
Luca Criscuolo · Product Lead, eBay
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I was always in awe of your collaborative style, your willingness to help, and your positive attitude.
Shopify colleague
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Always operating from the mindset of the user — improving not just the experiences we create, but how the team operates.
Sheldon Nunes · Site Reliability Engineer, Shopify
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I really enjoyed your perspective in design reviews, and how you explained your design decisions.
Shopify colleague
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He cared not just about what we were building, but why — making sure we solved real problems for our users.
Lucas Frota · Engineering Manager, DaWanda
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Thank you for your positive contribution — and for being the one who cheers us up.
Shopify colleague
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With his user-centric approach, Yusuf surprised the whole team with creative ideas to improve engagement.
Iuri Matsuura · Executive Technologist, DaWanda
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Thanks for all the building on Shop Promise. Great things await you wherever you go.
Shopify colleague
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It is a tremendous pleasure to have worked with you. May the future be bright and fun.
Shopify colleague
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Keep sharing yourself, your faith, and your smile with the world.
Shopify colleague
Writing
Notes on product, design, and building things.
Let's talk
I'm always happy to talk about product, design, or building things — info@yusufalgan.com.